Despre mine

- Practical experience in online advertising for more than 8 years.
- Launched more than 50 different business directions both in Moldova and abroad.
- Run hundreds of experiments.
- The amount of the budget spent is more than $ 200,000 for the entire working time.
- Understanding of the particularities of each advertising channel and the algorithms of its work.
- All this knowledge allows me to get results with maximum efficiency, in a short period and without losing the advertiser's budget.
- Experience with CPA networks (traffic arbitrage)
Tier1, Tier2, Tier3.

- Strategy development of advertising campaigns
- Creation of advertising campaigns in Google Ads, Yandex.Direct, Facebook, Instagram, Vk
- Technical specification for the creative designer
- Analysis and optimization of advertising campaigns
- Segmentation of the intended audience
- Creative new merchandising ideas
- Optimization of advertising campaigns

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Experiența profesională

Februarie 2020 - Prezent
5 ani 1 lună

Digital Marketing Specialist

Private Specialist

Chișinău

- Creating and running advertising campaigns on Facebook, Instagram, Google Ads.
- Generating new ideas and methods for promoting the services of the company.
- KPI execution at a cost per lead.
- Writing technical specifications for the designer
- Web analytics (Yandex.Metrica, Google Analytics, Google Tag Manager, Google Data Studio)
- Record keeping.

Iunie 2018 - Decembrie 2020
2 ani 6 luni

Trafic manager

Energy Fitness (Fitnesscom SRL)

Chișinău

- Creating and running advertising campaigns on Facebook, Instagram, Google Ads.
- Generating new ideas and methods for promoting the services of the company.
- KPI execution at a cost per lead.
- Writing technical specifications for the designer
- Web analytics (Yandex.Metrica, Google Analytics, Google Tag Manager, Google Data Studio)
- Record keeping.

Octombrie 2017 - Iunie 2018
9 luni

Contextual advertising specialist

Uniweb

Chișinău

Creating advertising campaigns in Google AdWords.
Running advertising campaigns in Google AdWords.
Analyzing the effectiveness and optimization of advertising campaigns
Weekly/monthly reporting to the clients.
Web analytics (Yandex.Metrica and Google Analytics)

Februarie 2015 - Decembrie 2016
1 an 10 luni

Специалист по контекстной рекламе

amily.agency

Chișinău

Creating advertising campaigns in Yandex.Direct and Google AdWords.
Optimization of advertising campaigns.
Running advertising campaigns.
Preparing reports regarding the weekly/monthly performed work.
Processing the incoming requirements and calls.
Media Planning.

Limbi

Română Comunicare

Rusă Fluent

Engleză Comunicare

Studii: Superioare

Absolvit în: 2021

Slavic University of Chisinau

Facultatea: Faculty of Economics

Specialitatea: Business and Management

Preferințe pentru job

Programul de muncă

Full-time

Permis de conducere

Categoria: B

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