Marketing Lead Generation Specialist (Junior) SALT EDGE S.R.L. (Chisinau)

Why join our team? We offer you:

Growth opportunities, clear development plan, and an expert mentor to help you get started
Full training and peer-to-peer feedback every step of the way
Additional health insurance
Periodic internal presentations (e.g. technical, business, HR related)
Possibility of remote work (hybrid)
Comfortable schedule: you can choose to start at 9:00 or 10:00 (Monday - Friday)
Catered lunches, tasty days, big selection of beverages & free breakfasts
Half a day off on your birthday
Gym compensation program
Regular team events, corporate traditions (e.g. birthday celebrations, Secret Santa, happy hour and many other

What you’ll do:

Research target markets and target audience in order to develop a reliable network of valuable outreach contacts
Gather and maintain the database of potential clients
Create unique, compelling outbound messages to target audience
Set up, test, execute and optimise marketing campaigns using email marketing and LinkedIn platforms
Collaborate with cross-functional teams, including Sales, IT, and Product, to understand business requirements and develop effective lead generation strategies
Maintain email marketing processes, ensuring they are properly configured, integrated, and optimised for maximum efficiency and effectiveness
Leverage corresponding tools to determine effectiveness of campaigns across all touchpoints
Monitor and report on the performance of marketing activities, tracking key metrics and providing insights for optimization
Stay informed about the latest industry trends and best practices in lead generation and marketing, suggesting innovative ideas to enhance our strategies

What you need:

Bachelor’s Degree in Marketing, Business, Finance or related field (preferred but not mandatory)
Work experience in IT. Previous experience in B2B SaaS companies is an added advantage.
Self-starter with passion for marketing and technology
Strong analytical and online research skills
Highly organized and creative with attention to detail
Result-oriented and a quick learner
English language at least B2 level (written - advanced work proficiency)
E-mail: hr@saltedge.com